Cookie policy

1. What is a Cookie

A cookie is a small-sized file, consisting of numbers and letters, which is saved in your browser (e.g., Internet Explorer, Chrome, Mozilla, Safari) when you access a website and stored on your computer, phone, tablet, or any other device used to access the site.

A cookie consists of two parts: the name and the content or value of the cookie. Its existence has a set duration. Technically, only the web server that sent the cookie can access it again when the user returns to the associated website. Practically, each time the site is accessed afterward, the browser sends this file to the website's server, allowing the identification of a returning visitor. Cookies are used for traffic analysis and/or performance of the monitored website accessed by the visitor. Cookies generate a user-friendly browsing experience tailored to each user's preferences and interests. These files allow websites to remember and store useful information about a user's preferences and can contain personal data (like a history of visited pages, user identification code, personalized preferences). For specific information related to the processing and protection of personal data by S.C. Macromex S.R.L., you can consult the section on Personal Data Protection Policy at www.la-strada.com/politica-privind-protectia-datelor-cu-caracter-personal/. In conclusion, a cookie is installed by a request issued by the user's web browser and is completely "passive" (it does not contain software programs, viruses or spyware, and cannot access information on the user's hard drive). Cookies do not ask for personal information, and in most cases, do not personally identify internet users. Although cookies are stored in the memory of the user's internet device, they cannot access/read other information in that computer/device. Cookies are not compiled as code and cannot be executed. Thus, they cannot self-replicate, cannot spread in other networks to generate actions, and cannot be used to spread viruses.

Types of Cookies

There are 2 major categories of cookies:

Session Cookies – are temporarily stored in the browser's history, which keeps them until the user leaves the site or closes the browser window (e.g., when logging in/out of an account).
Persistent Cookies – are stored on a computer/device's hard drive and are not deleted when the browsing session is closed (and generally depend on the pre-set lifespan of the cookie). Persistent cookies include those placed by a different website than the one the user is currently visiting – known as third-party cookies (cookies placed by third parties) – which can be used anonymously to remember a user's interests, so as to deliver the most relevant advertising to users.

What types of cookies does our website use?

S.C. Macromex S.R.L. uses specific cookies for site optimization, statistics, and analysis of platform visitors, as follows:

Performance/Optimization Cookies – this type of cookie remembers the user's preferences on this site, so it is not necessary to set them each time the site is visited. Example: volume settings for the video player.
Visitor/Statistics Analysis Cookies – this type of cookie allows monitoring of unique users who visit us and how often they do so. Your browser will signal if you have this cookie, and if not, one will be generated. They are used only for statistical purposes.
Advertising Cookies – this type of cookie is used to target online advertising and allows us to know if you have seen an online ad or not.
The collected data are general statistical information, anonymized data (including demographic data such as gender, age, origin), which can also be accessed by collaborators of S.C. Macromex S.R.L. for carrying out their services in the area of digital, media, as well as those related to website management, while the data remains anonymous during access.

Cookies:

Cookie Name – Issued by (local/third party) – What it does – Expiry
CookieConsent – local – stores the user's preference – 1 year
_ga – local – registers a unique ID to generate statistics on website use – 2 years
_gat – local – used by Google Analytics to throttle request rate – 1 day
_gid – local – registers a unique ID to generate statistics on website use – 1 day
collect – google-analytics.com – collects data in Google Analytics about the device and visitor's behavior – session
IDE – doubleclick.net – used by Google DoubleClick to record and report the visitor's actions after clicking on advertising materials to calculate their effectiveness – 1 year
test_cookie – doubleclick.net – test to check if the browser supports cookies – 1 day
ads/ga-audiences – google.com – used by Google AdWords to re-engage visitors that are likely to convert to customers based on online behavioral advertising – session
GPS – youtube.com – registers a unique ID on mobile devices to track the user's location based on GPS – 1 day
PREF – youtube.com – registers a unique ID that is used by Google to keep statistics on how the user watches YouTube videos across different websites – 8 months
VISITOR_INFO1_LIVE – youtube.com – estimates the user's bandwidth on pages with integrated YouTube videos – 179 days
YSC – youtube.com – registers a unique ID to keep statistics on which videos the user has seen – session
yt.innertube::nextId – youtube.com – registers a unique ID to keep statistics on which videos the user has seen – permanent
yt.innertube::requests – youtube.com – registers a unique ID to keep statistics on which videos the user has seen – permanent
yt-remote-cast-installed – youtube.com – stores the user's video player preferences – session
yt-remote-connected-devices – youtube.com – stores the user's video player preferences – permanent
yt-remote-device-id – youtube.com – stores the user's video player preferences – permanent
yt-remote-fast-check-period – youtube.com – stores the user's video player preferences – session
yt-remote-session-app – youtube.com – stores the user's video player preferences – session
yt-remote-session-name – youtube.com – stores the user's video player preferences – session
How can you control cookies?
Disabling the option to accept cookies may result in the inability to access some of the most important websites. Therefore, it is important to accept cookies only from websites you consider trustworthy. At any time, you can delete cookies using the “Privacy” option in the Settings category. Please select from the list below the browser you are using to be directed to the settings page and to the procedure to configure these settings.

Cookie settings in Internet Explorer https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies
Cookie settings in Firefox https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
Cookie settings in Chrome https://support.google.com/chrome/answer/95647
Cookie settings in Safari https://support.apple.com/kb/ph21411
Cookie settings in Edge https://privacy.microsoft.com/en-us/windows-10-microsoft-edge-and-privacy

Accessing and continuing navigation on this site is considered acceptance of this Cookie Policy. If you do not agree with the use of cookies or any provisions of this Policy, you can block any cookie from your browser's settings. This will not restrict your access to our site. If you need more information, and it is not found above, you can contact us at the email address compliance@macromex.ro. Also,